Guys,if are you interesting in this,then plz read my Digital Marketing (label)... comment below.
1]. What exactly is Digital Marketing ??? 👇👇
Digital marketing is online channels to reach out to audience and build a customer. Internet marketing helps business pitch more customers than traditional sources.
Types Of Digital Marketing Techniques -
1. Search Engine Optimization (SEO)
2. Content Marketing
3. Social Media Marketing
4. Pay Per Click (PPC)
5. Affiliate Marketing
6. Native Advertising
7. Marketing Automation
8. Email Marketing
1. Search Engine Optimization (SEO)
It is utilized by marketers to optimize website and the content of the website which is appear in SERPs.
2. Content Marketing
Another essential aspect of digital marketing is Content marketing is. It is an approach utilizing it marketers can deliver valuable content or information to the audience.
3. Social Media Marketing
Social media marketing is wide and effective marketing. It’s generate trust of any brand towards visitors & users. Whenever you tweet about your brand or reach out to your audience on Facebook, you are making efforts to improve your social media presence.
4. Pay Per Click (PPC)
Pay-per-click is an internet advertising model and it is used to drive traffic to websites. In this model an advertiser pays a publisher when the ad is clicked.
5. Affiliate Marketing
It is actually the process of earning a commission by promoting other people's (or company's) products in different online platform.
6. Native Advertising
Native advertising is a type of paid advertising. It matches the functionality of the platform upon which it appears, like an advertorial, and manifests as a video, article or editorial.
7. Marketing Automation
It is a technology that manages marketing processes and multipurpose campaigns, across multiple channels, automatically. Basically sales department this type of technologies to automate online marketing campaigns and sales activities to both increase revenue.
8. Email Marketing
It is one of the effective digital marketing strategy to bring visitors to your website, in other words email marketing can be used to make your visitors into customers. This demand a long and detailed guide to execute.
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2]. Work of SEO ???👇👇
Want a free audience? You can get more visitors to your site through social media.But only organic views will improve the quality of your site. This is only possible with search engine optimization.The truth is you can get thousands of views for free through SEO, let’s see the full details about SEO in this post.
SEO is search engine optimization. With this, you can get free views from search engines like google, bing. These views are called organic views. It is natural views so there are many benefits to these views.
Social traffic vs Search Engine traffic
Social traffic is the visits that come with the links you share on social media (Facebook, WhatsApp, etc.). This way, you can easily get an audience.The traffic that comes with it is not quality transport. The revenue for this view is very low. For example, the CPC available from AdSense is very low.
Search engine traffic is the search engine traffic that gets the most views from big search engines like Google Bing. This is not easy to get. But this is not difficult to achieve.This is the most profitable traffic. Using this traffic you can get even 50 $ cpc. You can easily get even 50 $ CPC if you do SEO correctly.
Search Engine Optimization-SEO
When you search in the search engine, the result according to your keyword will come from SEO. So you will get targeted traffic. So visitors to your website will spend more time on your site. so your website bounce rate will decrease. SEO is SEO to optimize your website according to the search engine. How to do it? There are two types of SEO:
- on-page SEO
- off-page SEO
On Page SEO
Onpage seo is when you make changes inside your website onpage seo.That is, you use the seo title, permalink, meta description in your post.That is the onpage seo.When you publish a post you have to search for the keyword according to your post. Then you have to put that keyword in your post title, meta description and permalink so that the search engines will understand easily. This will help bring your post to the first page.
Make sure you have no broken links on your website. If you put broken links and then delete the post a few days later, those links will show a 404 error is the broken links. If you redirect it to the homepage or your post you will remove the broken links.
The name of this process is onpage seo. If you do it right, your website will get good views from the search engine.
OFF PAGE SEO
Offpage seo is the offpage seo that works outside the website. That means even if you share whatsapp, facebook it is offpage seo. No matter how you bring in views from outside your website it is off page seo.
- link building (getting backlink)
- social media marketing
- content promotion
These are the main types of offpage seo. Let’s see about those types in full.
Link Building:- Link building is a link building where the backlink is obtained from another website.
Social Media Marketting:-You can also get backlinks by sharing on social media but it is a no-follow link. So you get more views. But the benefit is less. But you can get more views.
Content Promotion:-The content promotion means you pay and advertise your site.You can promote it with Google AdWords and Facebook ads. And there are many ways. But these are his best way.Doing this will increase the search engine rankings. So the visitors to your website will increase. Your SEO rankings will rise when they share your record on their websites.
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